Business

Top 20 'nightmare' cheeses revealed

By Graham Shear
12 months ago
In Business

0 Views
0

25% of adults avoid cheese throughout the year, fearing that it might give them nightmares. However, 25% are happy to indulge at Christmas.

A study of 2,000 Brits found 23 per cent have experienced a bad dream after eating cheese – naming cheddar as the worst culprit – with 43 per cent believing the old wives’ tale rings true.

In the run-up to Christmas, 40% will eat cheese daily, while 32% will enjoy the food more than usual.

Mozzarella cheese, brie and goats’ cheese were also ranked among the top 20 most frightening cheeses.

Emma Sleep, a cheesegeek to partner with, commissioned the research. launch a competitionTo find the most ardent cheese-lovers and to test it to see if it really gives you nightmares.

To see if the old wives’ tale is true, participants will receive a hamper of British festive cheeses to eat for 15 days in order to test the effects on their sleep and dreams.

The experiment features some of the most commonly consumed cheeses, including cheddar, blue, and brie.

Theresa Schnorbach, sleep scientist at Emma Sleep said: “When it comes to cheese, we know there are elements at work that can have both a positive and negative impact on our sleep – from increasing your REM sleep density to inducing hormone production which aids in regulating your body clock.

“Through this experiment we’ll explore the extent of these elements and put this old wives’ tale to the test.”

The study revealed that 56 percent of adults believe cheese has an effect on how well they sleep, and that vivid dreams are possible with it.

27% believe that a cheese-laden night can make it harder to fall asleep once your head touches the pillow.

A brave 21 percent would be inclined to eat more cheese, if it were proven to cause vivid dreaming.

56 percent of those who avoid cheese before bed in the past will put aside the stilton, and say goodbye to the Brie before 8pm.

jQuery(document).ready(function($) {

// These styles will only be applied if javascript is enabled
$(‘.gal_content’).css(‘display’, ‘block’);

// Create Advanced Galleriffic Gallery
var gallery = $(‘#thumbs_67786_1’).galleriffic({
delay: 0,
numThumbs: 0,
preloadAhead: 0,
enableTopPager: false,
enableBottomPager: false,
imageContainerSel: ‘#slideshow_67786_1’,
controlsContainerSel: ‘#controls_67786_1’,
captionContainerSel: ‘#caption_67786_1’,
loadingContainerSel: ‘#loading_67786_1’,
renderSSControls: true,
renderNavControls: false,
playLinkText: ”,
pauseLinkText: ”,
enableHistory: false,
autoStart: false,
enableKeyboardNavigation: true,
syncTransitions: false,
defaultTransitionDuration: 300,

onTransitionOut: function(slide, caption, isSync, callback) {
slide.fadeTo(this.getDefaultTransitionDuration(isSync), 0.0, callback);
caption.fadeTo(this.getDefaultTransitionDuration(isSync), 0.0);
},
onTransitionIn: function(slide, caption, isSync) {
var duration = this.getDefaultTransitionDuration(isSync);
slide.fadeTo(duration, 1.0);

// Position the caption at bottom of the image, and adjust its opacity
var slideImage = slides.find(‘img));
caption.fadeTo(duration, 1.0);

},
onPageTransitionOut: function(callback) {
//this.hide();
setTimeout(callback 100); // wait a while
},
onPageTransitionIn function() {
var prevPageLink = this.find(‘a.prev’).css({‘opacity’: ‘0.3’ , ‘display’ : ‘inline-block’, ‘cursor’ : ‘default’});
var nextPageLink = this.find(‘a.next’).css({‘opacity’: ‘0.3’ , ‘display’ : ‘inline-block’, ‘cursor’ : ‘default’});

// Show appropriate next/prev page links
if (this.displayedPage > 0)
prevPageLink.css({‘opacity’ : ‘1’ , ‘display’ : ‘inline-block’, ‘cursor’ : ‘pointer’});

var lastPage = the.getNumPages() – 1;
if (this.displayedPage < lastPage)
nextPageLink.css({'opacity' : '1' , 'display' : 'inline-block', 'cursor' : 'pointer'});

this.fadeTo('fast', 1.0);
}

});

/**************** Event handlers for custom next / prev page links **********************/

gallery.find('a.prev').click(function(e) {
gallery.previousPage();
e.preventDefault();
});

gallery.find('a.next').click(function(e) {
gallery.nextPage();
e.preventDefault();
});

});

Cheddar is the best cheese

Boxing Day, Christmas Day, and Boxing Day are the cheesiest holiday days of the year. 31 percent of respondents expect to spend both these days eating cheese boards.

27% of respondents admit to sleeping less during the holiday season than usual, which could be related to their cheese intake.

12 percent often feel tired or sleepy shortly after eating a cheesy treat.

36% of Brits confess their love for cheese and are willing to withstand the possible subconscious effects of a cheesey meal.

31% rated the dairy product as their favorite food.

OnePoll’s study found that Brits eat cheese at least three times per week.

While a savoury 18 per cent would choose cheese over chocolate given the ultimatum, and 26 per cent can’t imagine cooking without incorporating it into the recipe.

Dr Dennis Schmoltzi, CEO at Emma Sleep, said: “Whether scientifically proven or just an old wives’ tale, there’s no doubt that Brits have identified a link between their cheese intake and the strange visions that feature in their dreams.

“Unfortunately for those who believe they have had a cheese-induced night-fright, ’tis the season to be cheesy, and vivid dreams may be part and parcel with Christmas celebrations.

“The admiration and love for cheese felt by Brits is clear to see, and with Christmas on the horizon, I have no doubt that households across the country and dusting off their cheese boards.

“It is interesting to note the number of cheese-lovers who feel snoozy after indulging in their favourite snack – a relationship which might account for a portion of the unscheduled festive naps taken this Christmas.”