Aiming

Aiming

Local Businessman Aiming for Grand Slam with Rugby Box


COLCHESTER based Entrepreneur Dan Mitchell has added to his portfolio of businesses by investing in Rugby Box, the world’s only subscription box for rugby players.

Dan Mitchell, who owns and runs award-winning digital marketing consultancy Digital Reflow and several other digitally-driven businesses, has purchased half of the Rugby Box business having recognised the huge opportunity in the market, plus the valuable contribution his existing team of developers, graphic designers and marketers could make in pushing the business forward.

Initially founded by Scott Warner in 2018 the idea behind Rugby Box is simple, each quarter subscribers receive a box through the post that’s full of everything they’ll need for the rugby season ahead, including clothing, nutrition and kit-bag accessories. The box retails for £50 (inc. p&p) but the contents are worth over £70.

New Co-owners Dan and Scott met through their own passion for Rugby, both having played for local team Mersea Rugby Football Club, and it was Dan’s company Digital Reflow who built the original Rugby Box website.

In its first year of trading Rugby Box has attracted over 300 subscribers, but with over 2million rugby players in England alone, and the subscription box market expected to increase by 77% before 2022, new business partners Dan and Scott are aiming to grow this to 1,000 subscribers by the end of the year.

Dan Mitchell, Co-owner of Rugby Box, commented: “As a rugby fan and digital enthusiast this was an investment opportunity I couldn’t resist!

“Scott has done an incredible job getting the business off the ground, but with my resources and experience in retail and digital, we’re hoping to take the business to the next level.

“We’re already implementing changes to the website to make the purchase process as seamless as possible, whilst developing a marketing strategy that will help us reach our goal of 1,000 subscribers by the end of the year.”

Scott Warner, Rugby Box’s Founder added: “We’re excited to have Dan on board, allowing me to step away from the marketing side of the business and focus on sourcing the latest great quality rugby merchandise for our subscribers to enjoy.”

About Rugby Box

Launched in 2018 by rugby fan Scott Warner, Rugby Box is the first and only subscription box for rugby players.

Every quarter, subscribers receive a box packed full of the best rugby gear and lifestyle products.

For more information please visit: https://www.rugbybox.co.uk/

About Digital Reflow

Founded by Dan Mitchell in 2013, Digital Reflow is the leading digital marketing consultancy for premium and aspirational brands across a diverse number of industries, from professional services to consumer brands.

Based at The Old Joinery, just outside Colchester, the business works with local, regional and national businesses looking to improve brand awareness and increase lead generation.

The dedicated team combines design, web & digital marketing strategies to transform businesses into brands, achieve hard, measurable results, financial growth and brand engagement.

For more information please visit https://digitalreflow.co.uk/.

Press Contact

For further details please contact Lois Ransome by emailing lois@digitalreflow.co.uk or calling 01206 589 967.

Source link

Santa Aiming For Christmas Number One ‘The Mince Pie Song’ by Santa


Santa (AKA Father Christmas, Santa Claus, Kris Kringle and Saint Nicholas) has thrown his red hat into the ring to be Christmas Number One. He took a small break from making toys for Christmas and popped into the recording studio to sing about his favourite type of pastry: The Mince Pie.

https://www.youtube.com/watch?v=859_OsD2Zmg?feature=oembed

Santa credits Mrs Claus for the inspiration for the song. One day, she caught Santa having a cheeky mince pie and commented on the noises he made;

I saw him tiptoe across the kitchen floor and the next thing I knew all the mince pies were gone! All I heard was a ho ho ho, a nom nom nom and a gobble gobble gobble.

Being an unsigned artist in the race for Christmas number one, means the odds are stacked against the jolly red man. But he doesn’t seem that fussed and just wants to put a smile on the faces of his listeners.

The song is expected to be particularly well received in the United Kingdom where the mince pie is an essential Christmas treat. The 2018 UK Christmas Number one was a song about sausage rolls, could another pastry be number one this year? Santa jolly well hopes so!
Endorsements:
“Grunt Grunt Grunt” – Rudolph The Rednosed Reindeer, North Pole
“Cool as a cucumber!” – Snowman, North Pole
“Best Song I have Ever Heard!” – Head Elf Bernard, North Pole News

“Alexa, play the mince pie song”

Santa has even proved to be a bit of a techy and he has released two Alexa skills to support the release of the mince pie song:

Christmas Countdown – The skill will give you an update from Santa everyday from the first of December to Christmas day. It already has over 52,000 reviews and an average rating of 4.3
https://www.amazon.co.uk/gp/product/B07KX2S5ZW

Santa Claus – The skill let’s you ask Santa for the news from the North Pole, funny workouts, instructions for cooking mince pies and loads more.
https://www.amazon.co.uk/gp/product/B081RX855Y

So what are you waiting for?! Put the song on repeat, grab a mince pie and get into the festive spirit! Merry Christmas!

Listen Here:
https://open.spotify.com/artist/2Em34D2ttC7TPwYQjzMO9X

Source link

Santa Aiming For Christmas Number One ‘The Mince Pie Song’ by Santa

Santa (AKA Father Christmas, Santa Claus, Kris Kringle and Saint Nicholas) has thrown his red hat into the ring to be Christmas Number One. He took a small break from making toys for Christmas and popped into the recording studio to sing about his favourite type of pastry: The Mince Pie.

https://www.youtube.com/watch?v=859_OsD2Zmg?feature=oembed

Santa credits Mrs Claus for the inspiration for the song. One day, she caught Santa having a cheeky mince pie and commented on the noises he made;

I saw him tiptoe across the kitchen floor and the next thing I knew all the mince pies were gone! All I heard was a ho ho ho, a nom nom nom and a gobble gobble gobble.

Being an unsigned artist in the race for Christmas number one, means the odds are stacked against the jolly red man. But he doesn’t seem that fussed and just wants to put a smile on the faces of his listeners.

The song is expected to be particularly well received in the United Kingdom where the mince pie is an essential Christmas treat. The 2018 UK Christmas Number one was a song about sausage rolls, could another pastry be number one this year? Santa jolly well hopes so!
Endorsements:
“Grunt Grunt Grunt” – Rudolph The Rednosed Reindeer, North Pole
“Cool as a cucumber!” – Snowman, North Pole
“Best Song I have Ever Heard!” – Head Elf Bernard, North Pole News

“Alexa, play the mince pie song”

Santa has even proved to be a bit of a techy and he has released two Alexa skills to support the release of the mince pie song:

Christmas Countdown – The skill will give you an update from Santa everyday from the first of December to Christmas day. It already has over 52,000 reviews and an average rating of 4.3
https://www.amazon.co.uk/gp/product/B07KX2S5ZW

Santa Claus – The skill let’s you ask Santa for the news from the North Pole, funny workouts, instructions for cooking mince pies and loads more.
https://www.amazon.co.uk/gp/product/B081RX855Y

So what are you waiting for?! Put the song on repeat, grab a mince pie and get into the festive spirit! Merry Christmas!

Listen Here:
https://open.spotify.com/artist/2Em34D2ttC7TPwYQjzMO9X

Source link