COVAID

COVAID

COV-AID™ ANNOUNCES PARTNERSHIP WITH DOORDASH TO DONATE MEALS TO THOSE IN NEED DURING 10-HOUR STREAMING CHARITY EVENT ON #GIVINGTUESDAY, TOMORROW, MAY 5


All Proceeds from COV-AID Event to Support Americares and Boys & Girls Clubs of America Initiatives Related to Covid-19 Relief.

Giveaways to Include Signed Gloves from MLB Hall of Famer John Smoltz; Signed Gloves from Boxer Evander Holyfield; Custom Hand-Painted Shoes from Subnation and King of Sneakers; Gaming Equipment from HyperX and KontrolFreek; Opportunity to Participate in “Millionaire DJ Academy” Hosted by Grammy Award-Winning Producer DJ Babey Drew; and Free Esports Clinics from University of New Haven.

Talent to Feature Lil Jon, Rob “Gronk” Gronkowski, Waka Flocka Flame, SiLLY, SoaR Gaming, Jessie T. Usher, Donovan Carter, Slim Jxmmi, DJ Babey Drew, Harrison Bader, DJ Infamous, Lea Salonga, MonsterDFace, AussieAntics, Ghost Gaming, FaZeBloo, Stephanie Styles, FroZone, Kim Lee, Leah Culver, Brandi Cyrus, Corey “Mr. Hanky” Dennard, Kelly Olynyk, Kris Lofton and More

Event to be Hosted by Leading Gaming Personalities Joshua Gray, Michele Morrow, Rachel “Seltzer” Quirico, Sam Seum, Erin Simon and djWHEAT

ATLANTA –– As part of the upcoming COV-AID™ event — a massive, multi-platform, one-day online charity event — DoorDash, the nation’s leading on-demand local logistics platform, will donate up to one million meals to those in need (one meal per viewer). The streaming event, scheduled for #GivingTuesday tomorrow, May 5, 2020, at 1pm EDT, will feature more than 10 hours of content showcasing popular gamers, athletes, artists and other personalities streamed across top social game-streaming platforms including Twitch, YouTube, Mixer, Twitter and Facebook. All proceeds will be donated to Americares and Boys & Girls Clubs of America (BCGA) to help the fight against COVID-19, and to support front-line medical professionals, first responders, and families most directly affected by COVID-19 (Watch video HERE).

Throughout the event, COV-AID will have hourly giveaways for donors, which will include:
● One-of-a-kind signed items including:
○ Signed gloves from MLB Hall of Famer John Smoltz
○ Signed gloves from World Champion Boxer Evander Holyfield
○ and More!
● HyperX gaming equipment including keyboards, headsets and more
● Custom, hand-painted shoes from Subnation and King of Sneakers
● KontrolFreek equipment including performance thumbsticks, performance grips, and gaming
lights
● Free slots to The Millionaire DJ Academy hosted by Grammy-award winning producer, DJ
Babey Drew
● Free spots at the University of New Haven’s Youth Summer Esports Clinic and a new
esports scholarship opportunity will be announced

“It’s so amazing to see artists from all sectors of the entertainment industry coming together for #GivingTuesday to help Americares and Boys and Girls Clubs of America,” said United in Gaming Co-Founder Andrew Smoltz. “I want to extend special thanks to our partners, brand sponsors, and in-kind donors for stepping in to support these efforts. This is such an extraordinary time for everyone all around the world, but we know gaming brings communities together — so that is what we’re doing
on May 5.”

The COV-AID event will feature a mix of interactive, live-streamed competitions and performances, plus pre-recorded content from entertainers, athletes and other personalities. Event Talent includes:

Lil Jon: Grammy Award-winning artist
Rob “Gronk” Gronkowski: Super Bowl champion
Waka Flocka Flame: Rapper
Jessie T. Usher: Actor
SiLLY: Call of Duty champion
SoaR Gaming: Esports organization
Donavan Carter: Actor (HBO “Ballers”)
Slim Jxmmi: Rapper
DJ Babey Drew: Grammy Award-winning producer
Harrison Bader: Former St. Louis Cardinals outfielder
Hungrybox: Three-time, number one Super Smash Bros. player in the World
DJ Infamous: Grammy Award-winning record producer
Lea Salonga: Tony Award-winning actress and singer
MonsterDFace & AussieAntics: Fortnite Commentators
GhostSean: Professional Fortnite Player
Kelly Olynyk: Professional NBA basketball player for the Miami Heat
Garrett “FaZeBloo” Underhill: Call of Duty professional gamer
DJ Whoo Kid: Hip Hop DJ
Stephanie Styles: Actress, singer, and dancer
Corey “Mr. Hanky” Dennard: Musician and Producer
FroZone: Streamer and content creator
Kim Lee, Leah Culver and Brandi Cyrus: DJs
Event Hosts:
Michele Morrow: On-Camera host, Actor, Producer, Voice Over Artist and all-around gamer
Joshua Gray: On-air host, as well as writer and producer for segments in the video game and
digital entertainment industry
Rachel “Seltzer” Quirico: Gaming and esports host
Sam Seum: Streamer
Erin Simon: Writer, producer, host and contributor for The Shadow League, and host of
Cheddar Esports and Grass Routes Podcast
djWheat: Popular commentator and streamer in StarCraft II community

COV-AID was created, and is being produced by, a consortium of media and technology firms with close ties to the gaming and esports community, including: United in Gaming, Skillshot Media, Uspech Marketing, Film Quality Services, Subnation, Visual Weaponry, Softgiving, KontrolFreek, Mojichat, Lunchbox.gg, and Enthusiast Gaming.

For more information, or to make a donation, please visit cov-aid.org.

COV-AID media contact:
Melissa Sanders, Tadpole Communications
melissa@tadpolecomm.net

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ADDITIONAL TALENT ANNOUNCED FOR COV-AID™ 10-HOUR STREAMING CHARITY EVENT ON GIVING TUESDAY


Event To Feature Lil Jon, Rob “Gronk” Gronkowski, Waka Flocka Flame, SiLLY, SoaR Gaming, Donovan Carter, Slim Jxmmi, Michele Morrow, Dj Babey Drew, Harrison Bader, DJ Infamous, Lea Salonga, Sam Seum, Ghost Gaming and More

All Proceeds to Support Americares and Boys & Girls Clubs of America Initiatives Related to Covid-19 Relief

Partners Include United in Gaming, Skillshot Media, Uspech Marketing, Film Quality Services, Subnation, Visual Weaponry, Softgiving, KontrolFreek, Mojichat and Lunchbox.gg

ATLANTA –– Additional talent has been announced for the upcoming COV-AID™ event, a massive, multi-platform, one-day online charity event on Giving Tuesday, May 5, 2020, at 1pm EDT / 10am PDT. The event will feature more than 10 hours of content showcasing popular gamers, athletes, artists and other personalities streamed across top social game-streaming platforms including Twitch, YouTube, Mixer, Twitter and Facebook. All proceeds will be donated to Americares and Boys & Girls Clubs of America to help the fight against COVID-19, and to support front-line medical professionals, first responders, and families most directly affected by COVID-19.

The event will feature a mix of interactive, live-streamed competitions and performances, plus pre-recorded content from entertainers, athletes, and other personalities. Talent will include Grammy Award-winning artist Lil Jon; Super Bowl champion Rob “Gronk” Gronkowski; Rapper Waka Flocka Flame; Call of Duty champion SiLLY; esports organization SoaR Gaming; actor Donavan Carter (HBO “Ballers”); Rapper Slim Jxmmi; television presenter, actress, writer, video game journalist and producer Michele Morrow; Grammy Award-winning producer DJ Babey Drew; MLB players including former St. Louis Cardinals outfielder Harrison Bader; Grammy Award-winning record producer DJ Infamous; Tony Award-winning actress and singer Lea Salonga; streamer Sam Seum; and esports organization Ghost Gaming. Additional talent will be announced.

“This is such an extraordinarily challenging time for people all over the world — I am grateful to my partners for coming together so we can help make a difference for these beneficiaries,” said United in Gaming Co-Founder Andrew Smoltz. “This is meant to be a fun event for everyone to enjoy. I know that I, personally, can’t wait to see some of the talent-driven gaming challenges come to life for this great cause.”

Skillshot CEO Todd Harris added: “Everyone is at home. Everyone. Some people are feeling isolated and we figured this was a great moment for digital-native talent to step up and take the lead in bringing people together, albeit remotely, to enjoy each other’s company while also addressing the urgent challenges we all face.”

“We’re especially thankful for our amazing talent, all of whom are all donating their time to participate in this event,” added Uspech Marketing Consultants Founder Jennifer Erdman. “No one involved in COV-AID is taking any fee or percentage, which allows us to ensure every penny raised goes directly to these two essential organizations at this critical time.”

“Americares is heartened to see such an outpouring of support to help health workers on the front lines of the pandemic,” said Americares President and CEO Christine Squires. “With support from COV-AID, we can provide even more masks, gloves, gowns and essential training to protect our health care heroes.”

“For 160 years, Boys & Girls Clubs have navigated times of tragedy and crisis to provide safe places for kids and teens. Today, we are committed more than ever, to ensure Club staff, members, families and communities have the resources and support they need to navigate these uncertain times,” said Boys & Girls Clubs of America President and CEO Jim Clark. “Thank you to COV-AID and its partners for helping support our work during this critical time.

For more information, or to make a donation, please visit cov-aid.org.

HOW TO WATCH
COV-AID will be live-streamed on May 5 at 1pm EDT on platforms including: Twitch | YouTube | Mixer | Twitter | Facebook

ABOUT COV-AID

COV-AID is an egoless alliance of talent, distribution and nonprofit partners coming together to fight COVID-19. Event organizers and logistical partners will earn no revenue from COV-AID. All proceeds
will support the event’s nonprofit beneficiaries and their work.

ABOUT AMERICARES
Americares is providing desperately-needed personal protective equipment (PPE), training and emotional support to ensure health workers on the front lines of the pandemic can continue their lifesaving and life-changing work.

ABOUT BOYS & GIRLS CLUBS OF AMERICA
Boys & Girls Clubs of America is committed to remaining open to support the children and families of front-line medical professionals and essential workers while also providing meals and virtual learning at thousands of Clubs around the country.

COV-AID was created, and is being produced by, a consortium of media and technology firms with close ties to the gaming and esports community, including: United in Gaming, Skillshot Media, Uspech Marketing, Film Quality Services, Subnation, Visual Weaponry, Softgiving, KontrolFreek, Mojichat and Lunchbox.gg

COV-AID media contact:
Melissa Sanders, Tadpole Communications
404.909.6726 | melissa@tadpolecomm.net

Americares media contact:
Donna Porstner
516.607.1180 | DPorstner@americares.org
Boys & Girls Clubs of America contact:

Ashley Keyes
404.285.2326 | akeyes@BGCA.org



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CROWDFUNDING STARTUP, BEAUTY BACKER, INTRODUCES NEW “COVAID” CATEGORY ALLOWING SMALL BUSINESSES, IMPACTED BY THE CORONAVIRUS, TO COLLECT DONATIONS WITH ZERO FEES.


[Austin, TX]: Beauty Backer today announced COVaid, a new category on its crowdfunding platform. COVaid provides access to zero-fee fundraising for small businesses, entrepreneurs, and startups to keep their businesses afloat as the world fights the Coronavirus and offers a way for communities to support local small businesses.

Beauty Backer is a reward-based crowdfunding platform exclusively for cosmetics and personal care campaigns. To help other small businesses, who may not qualify for other forms of COVID-19 funding, Beauty Backer created a new category and made it accessible to all!

COVaid is a donation-based category on Beauty Backer, open to small businesses, entrepreneurs and startups of all industries – brick and mortar, direct-to-consumer and online. Jacqueline Gutierrez, CEO of Beauty Backer states: “We’ve carved out a very specific place for small business owners to raise funds without paying fees, we don’t want it to be difficult to get the support you need, we want to make it as easy as possible.”

Beauty Backer is not collecting any fees on contributions to businesses made through COVaid, however, Stripe processing fees will still apply. Gutierrez has reached out to Stripe, without response, to partner on this initiative in hopes that they will waive their processing fees.

COVaid allows these businesses to quickly set up a crowdfunding campaign and start collecting donations from family, friends, loyal customers and anyone else who wants to keep local businesses functioning, and serving the community, when social restrictions are lifted. Gutierrez says: “We want to be sure that our favorite hair salon, pizzeria or bakery is ready, willing and able to reopen when all of this is over. That they are able to raise the funds they need and keep 100% of the contributions.”

Campaign creators are verified by Trulioo, an external 3rd party verification company, before they are approved to launch a campaign to avoid potential fraud risks. Contributors should support local businesses or known brands and conduct their own due diligence to ensure safe transactions.

“This is an opportunity to help your neighbors. The longer they go without support, the more likely these businesses will close their doors and never reopen them, we’re trying to prevent that from happening.”  – Jacqueline Gutierrez, CEO – Beauty Backer.

Features and benefits of COVaid include.

  • Dedicated category for businesses experiencing financial hardship as a result of COVID-19
  • Donation only category, no reward creation required.
  • Beauty Backer fees will not be applied to COVaid campaign

COVaid will be available starting March 26, 2020 – July 31st, 2020, for all legitimate businesses in the US and UK. For more information on COVaid, visit covaid.beautybacker.co

About Us: Beauty Backer is a reward-based crowdfunding platform exclusively for early-stage Cosmetic and Personal care brands and entrepreneurs. Our vision is to enable these startups with access to crowdfunding resources, designed for their industry, so they can scale their business while exposing beauty enthusiasts to up and coming, exciting products that align with their values.

Social Media

Facebook – /BeautyBacker

Instagram – @beautybacker

Twitter – @beauty_backer

Linkedin – https://www.linkedin.com/company/beauty-backer

 

#BeautyBacker #COVaid #COVaidsupportSB #SupportSmallBusiness #COVaidforLocalBiz

 

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