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More than 1300% increase in applications for some job roles. How COVID-19 has shifted demand in the recruitment market


  1. 1300% shift in four-month period in certain sectors
  2. Year-on-year shift across all roles increases by average of 144%
  3. Candidates swapping sectors to find employment

Applicants are outweighing job vacancies, with increases as high as 1363% for certain roles in the four months from March to July, according to research from Search Consultancy.

The ratio of applicants applying for all available jobs has, on average, more than doubled during the pandemic when looking at year-on-year comparisons, with a major spike as the UK entered its fourth month of lockdown.

Search Consultancy is a provider of recruitment and executive search services to UK businesses. On analysing the market shift over the course of the year with huge increases in certain roles, pointing to a shift from a candidate-led job market to a client-led one.

Compared to the same period in 2019, the response-to-application ratio from March 2020 – July 2020, showed an increase of 144% year-on-year.

The picture is more stark when comparing like-for-like application data from pre-lockdown with those towards the end. Search looked at the number of people applying for the same roles in March and July of 2020 and the results show staggering increases, in some cases by over 1300 %

The top four roles seeing the biggest shift

 

Job title

 

Increase between March and July 2020 (%)

 

Administrator

 

1363%
Warehouse Loader

 

786%
Inbound Customer Service Advisor

 

353%
Customer Service Representative

 

329%

With demand shifting, Search has pivoted towards providing extra support for candidates with the provision of help and resources and in many instances helping them transition to completely new sectors.

From the start of the pandemic up until the end of June, Search’s specialist hospitality team placed more 400 temps into healthcare roles, and provided care homes and hospitals with kitchen staff, ward assistants and porters to meet the demand.

This was in addition to the 1,300+ health and social care temps that Search had also placed into key worker positions through its specialist healthcare division.

Dominic Starkey, Search Group Marketing Director, said:

“We are experiencing more than double the amount of applications to any job we post compared with last year. And for some roles, such as General Manager positions, the number of applications for advertised roles has jumped by over 1300%.

“This points to a UK job market that is drastically shifting from one where candidates enjoyed the balance of power, to one that now very much favours employers. It is a trend that look set to continue.

“Though Britain is slowly getting back to work, as restrictions ease, factors such as a second wave of the virus and an abrupt end to the Brexit transition period will likely see this ratio continue or even increase further.

“Employers are in a position now where they’re spoilt for choice when it comes to filling positions, but for candidates it’s an uncomfortably crowded marketplace. As a multi specialist recruiter we are well placed to help people understand their options and where they have transferable skills to explore other sectors where there are opportunities, seen by the pivoting within our hospitality team.”

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Hard Increase in UK Viagra Sales as Lockdown Rules Soften


Thousands across the UK stock up on erectile dysfunction medications, such as Viagra, as lockdown measures eased on 13 June, according to data released by Pharmica.

‘Support Bubble’ introduction in England increases Viagra sales across the UK by more than 70%

• Sales of all erectile dysfunction (ED) medications jumped 36% in the same period

• Leeds led the way for major cities with an increase of 233% in Viagra purchases

The easing of lockdown measures provided a welcome boost to British sex lives, according to data released today by UK online pharmacy Pharmica.

Sales of the popular erectile dysfunction treatment Viagra jumped 71% the week after the British government implemented its ‘support bubble’ legislation on 13 June.

The introduction of the ‘support bubble’ allowed those who live alone or single parents to visit one other household and stay the night if they chose to do so.

Yorkshire took advantage of this move with gusto, increasing its purchases of the popular blue pill by a cool 233%.

Pharmica CEO, Rishi Krishna Says: “Coronavirus has had an enormous impact on everyone’s lives, and I don’t think we have even seen the full extent of it yet. Life has changed so much in such a short amount of time, which understandably creates a great deal of uncertainty. We are so pleased and proud that Pharmica has been able to continue to operate throughout this time and provide a much-needed service for all our customers.”

The post-lockdown boost in demand for Viagra has been especially high in Britain’s major cities.

London and Manchester both saw more than a 90% increase in Viagra sales the week after the support bubble legislation was implemented. In Birmingham, demand shot up even higher, soaring 112%. It was Leeds, however, that saw the biggest increase in demand for Viagra, with sales in the Yorkshire city rocketing 233% in the week after lockdown was eased.

Carolina Gonclaves, Pharmica’s Superintendent Pharmacist, added: “It’s wonderful that we’ve been able to help so many people during this unusual time. It’s been hard work helping so many more customers, but the feedback we’re getting from our patients has made it worthwhile. We’re helping all our customers live happier, more fulfilled lives and that’s a nice thing for us to be able to do.”

Note to editors

Pharmica is an online pharmacy that specialises in supporting and improving the health and wellbeing of the UK.

Visit www.pharmica.co.uk/press for all our press releases, contacts and to request comments, quotes or interviews.

Graphics at base of press release. Full size imagery and Infographics available at www.pharmica.co.uk/press. Please credit www.pharmica.co.uk alongside use.

Pharmica Press Office

Gautam Srivastava
Mobile: 07428718812
Office: 0207 112 9014
press@pharmica.co.uk

About Pharmica

Pharmica is an online pharmacy, based in Central London, which launched in 2015, available at pharmica.co.uk.

We work hard to provide the right treatments for our patients to ensure they live their best lives and do the things they love to do; discreetly, conveniently and with integrity.
*All data sourced via Pharmica sales and intent.

UK Viagra Sales Across Lockdown*

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Avenue51 ecommerce platform sees 245% increase in orders from Chinese consumers for British goods


https://www.prfire.com/

London, UK – July 1st, 2020: Avenue51, the global ecommerce platform, is experiencing a surge in demand from shoppers in Mainland China looking to buy goods from British companies. Avenue51’s June marketplace sales figures show a 245% year-on-year increase compared to the same month in 2019.

The most popular British product category trends currently being sold across Avenue51 marketplace stores include Maternity, Accessories, Premium Grocery and Beauty – which is on track to increase sales by 650% in 2020.

The steep rise in demand from Chinese consumers for goods from Britain has been buoyed by Mainland China’s annual mid-year shopping festival, 618, which runs from June 1 to June 18th with vast numbers of shoppers logging on to buy branded goods.
In addition, the Chinese Government this year issued more than £1 billion of cash coupons to its citizens – to help reboot the economy – which has contributed to the heightened numbers of online sales.
Many British brands operate online stores through the Avenue51 platform including Royal Mail, Waitrose, Aspinal of London and ThisWorks.

Avenue51 is a quick and effective means for European brands to trade directly with consumers, globally, via its cross-border technology platform that offers an end-to-end service including; stock management, marketing, payments and shipping. Avenue51 also provides online listing across a network of more than 50,000 online retailers used by shoppers in Mainland China.
Avenue51 co-founder, James Hardy, comments: “Retailers and brands have had an incredibly difficult time due to Covid-19, and it won’t get any easier with an uncertain global economic outlook. Our record June sales show the importance of a robust ecommerce offering and the opportunities afforded to brands who can successfully trade into the Chinese consumer market.
We are seeing a sustained growth of brands joining Avenue51 and are continuing to invest in our technology, fulfilment centres and consumer insights to help meet their individual sales needs.”

About Avenue51
Avenue51’s complete cross border retail technology platform enables more than 100 British and European consumer brands including Waitrose, Aspinal of London and ThisWorks to generate and fulfil over £45 million of orders from shoppers and online retailers in Mainland China each year.

For brands that are seeking fast access to shoppers in Mainland China, Avenue51 offers the opportunity to list products within a network of more than 50,000 online retailers. This network includes a number of highly successful online stores operated by Avenue51 under license (La Poste and Royal Mail Tmall.com flagship stores) or directly (51bestuk, 51Taouk).

The Avenue51 team is based in offices around the world including London, Birmingham, Beijing, Shanghai and Hangzhou.
Press Contact
Press@avenue51.com

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