Content marketing is an important part of any marketing strategy as it helps to drive traffic to your website, build authority, and demonstrate your value to customers. It is also an integral part of your SEO strategy, so it’s vital that you get your content right. Unfortunately, a lot of businesses don’t really know how to develop a winning content strategy and they think that posting content regularly is enough, but there’s so much more to it than that. Creating and posting content takes time and investment, so if you are not seeing any good returns from your content strategy,…
Author: Charlie Proctor
It’s easy to forget, but driving can be a pretty dangerous activity. However safe you may feel, if you’re not careful when you’re out there on the road, then there’s a chance that you’re putting yourself and other people in danger. The problem is that so many of us drive on such a regular basis that it has essentially become a habit for a lot of people. The moment you start running on autopilot when you get behind the wheel, you start to make mistakes and become a danger to yourself and other drivers. The important thing is to have…
The digital era has bought with it plenty of pros and cons. In the business world, we are able to access our consumers directly and communicate with our stakeholders. We can promote our services free of charge. Email makes communications instant, and it has improved our productivity. The internet has also given us a voice in our personal lives. Now we can join like-minded people and force governments to take us seriously. Whether that is through movements like #Metoo or promoting the changes we need to make to improve the climate. There are multiple ways we can use the internet…
If you’re looking for ways to give back to the community but you don’t know where to begin then don’t worry, you have definitely come to the right place. Whether you’re looking to give back locally or you want to do something that is a little bit more widespread, helping those that may not have the means to help themselves is an important part of life. Luckily, there are lots of ways in which you can help those that are less fortunate than you. From donating to charity to hosting your own fundraising event, the more you’re doing the better.…
If you think an eco-pod is a vamped up shed with a bed inside, you’re in for a pleasant surprise. Philip Doleman, who built his business around creating these small and sustainable abodes, says that more and more people are showing a major interest in eco-friendly homes to live in as they look towards leading more sustainable lives. How much more do we see people today looking to go plastic-free, travel on public transport, shop locally and look for a generally more eco-friendly way of life? What are eco pods? They’re basically big tents with hard hats. Originally they were…
Whether that’s work allocation, quality inspection, project monitoring or simply going through a to-do list, employees and project managers often complicate processes that are easy to implement. Now, the easiest way to make things right is creating an essential workflow that could work for you. Here, we’ve pulled together a few simple processes to streamline the work process and develop an efficient scheme that will help you improve your productivity. Analyse the process workflow First, make sure you identify the start and ending points of the processes you pick. For example, travel requests begin when an employee requests to travel…
What actually is a hybrid? How do you use it and why is it a good investment? Keep reading to find out if your next car should be a hybrid and what kind of hybrid that would fit you. When buying a car today, there is a multitude of choices and thus a lot of research to do. Should you stick with the old school gasoline or diesel cars, should you go fully electric or maybe you feel like choosing something in between? What is a hybrid? A hybrid is a car with a gasoline engine and one or more…
You can expect to wait approximately three to five months for your child’s disability to be approved, unless they have a condition that qualifies for presumptive disability. When this happens, your child will immediately begin receiving disability payments. If you’re anxious about whether or not your child will be approved, you are far from alone. According to the Centers for Disease Control and Prevention, 120,000 babies are born with birth defects each year. Tens of thousands of babies will also develop disabilities as a result of birth injuries, infections, and illnesses. Having a special needs child is incredibly expensive. A…
Deciding to become self-employed is an exciting decision. However, it can be a complicated process. Some people are effectively self-employed without realizing it, depending on the nature of their work. Registering as self-employed will create opportunities to claim expenses and the potential for open-ended income. However, there are also important compliance and taxation considerations to keep in mind. Here’s everything you need to know when registering as self-employed. Check if You’re Required to Register as Self-Employed Before you take steps to register as a self-employed individual, you need to confirm if you are eligible or required to do so. You…
Getting sued isn’t fun. Not only can it cost your business a lot of money, but it could possibly even lead to negative publicity. Many lawsuits can be prevented or protected against so that the damage isn’t so severe. Below are five of the most common lawsuits and how to protect your business against them. Personal injuries A personal injury includes any kind of physical or mental damage. Both customers and employees can make personal injury claims. Some of the most common personal injury accidents include slips and falls, road accidents, lifting accidents and trauma from falling objects. Certain industries…