Tourism

Tourism

3D Outdoor Advertising Brought to Brands of All Sizes One Day

Founded during the pandemic in 2020, and now one of the fastest-growing Northwest advertising agencies, the One Day team is bringing 3D anamorphic outdoor advertising to brands of all sizes by reinforcing their creative team with best-in-class 3D modelling and animation.
3D billboards or 3D anamorphic billboards are a type of digital out-of-home advertising that can be placed or played on any LED screen by tricking the viewer’s perception. This form of advertising outshines most media because 3D billboards offer three-dimensional visuals with such an experience that instantly hooks passersby leading to greater attention and engagement. A perfect blend of entertainment, technology, and marketing catching the imaginations of consumers and businesses alike making them one of the most impactful and relevant outdoor advertising channels.
One Day’s CEO Ricardo Seixas said: “Currently, 3D naked-eye billboards sit only in the dreams of large brands as we all see and share in LinkedIn due to its high costs and budgets. And that couldn’t be further from the truth since these are not high-cost technical barriers and you can do 3D adverts on any digital screen at the cost of any 3D work. So, as with our other investments in martech in the out-of-home media planning space to flatten technical hurdles and deliver value to clients, we are investing further this time unlocking big brands’ opportunities to any brand.”
The 3D studio is available now and their first project is to be announced soon, and they welcome users to look at their showreel on their website.

The English edition of the previously awarded travel guide “Wrocław: An alternative guide to 100 extraordinary places” to be released in May 2023

The third-largest city in Poland, Wroclaw, has been a hidden gem for many years. After being the European Capital of Culture in 2016, more and more tourists have discovered the vibrant and historic city. Despite its over 1000 year rich history full of contrasts, shaped by Bohemian, Habsburg, German, and Polish influences, it is one of the youngest cities in Poland thanks to its more than 100,000 students.

Many low-cost flight connections from all across the United Kingdom (Bournemouth, Bristol, East Midlands, Edinburgh, Glasgow, Leeds Bradford, Liverpool, London, Manchester, and Newcastle) make Wrocław a popular destination among British travellers looking for a trip to an affordable destination — particularly during the summer and beach bar season, and likewise for the fairytale Christmas Market.

Featuring a curated selection of off-the-beaten-path and unique locations, this guidebook offers a young and fresh perspective of the city for both visitors and locals alike. From the most popular to the lesser known, from the extraordinary to the bizarre, and from the past to the future, this alternative guide to Wrocław reveals the 100 places and sights – based on the experiences of the writer, as well as many who live in and love Wrocław – that shouldn’t be missed in this historic and beautiful city.

This publication is the first English-language guidebook about Wrocław published in many years and will fill an existing gap in the market. The German edition was awarded the 2021 self-publishing book award in the non-fiction category during the largest book fair in the world („Buchmesse Frankfurt“). It was selected by a jury among 1,138 other submissions: “An alternative approach to a city that is unknown to many is what Mirko presents to us in his travel guide, which is truly an invitation to discover Wrocław.” – Tom Oberbichler, Member of the Jury.

Book description

What’s the secret behind the acoustic mirrors? Why are there dinosaur skeletons in the city center? What’s the story behind the naked fencer? Was there really a cannibal butcher in the market hall?

From the most popular to the lesser known, from the extraordinary to the bizarre, and from the past to the future, this alternative guide to Wrocław reveals the 100 places and sights – based on the experiences of the writer, as well as many who live in and love Wrocław – that shouldn’t be missed in this historic and beautiful city.

Whether readers have already experienced the magic of Wrocław or they’ve just stepped off the train, this guidebook provides inspiration to unlock new adventures that will make their stay unforgettable.

Orders can be placed via these distribution channels:
  • For the United Kingdom, exclusively via Gazelle Book Services Ltd. (+44 (0)1524 528500 or sales@gazellebookservices.co.uk)
  • For Germany, via all large book distributors: Libri GmbH, Zeitfracht Medien GmbH, G. Umbreit GmbH & Co. KG, or the publisher WroclawGuide.com directly.
  • For the United States, Poland, and all other markets, via the publisher WroclawGuide.com directly.