Wednesday, December 11, 2024

Plates4Gifts Emerges Just Before Christmas – Focusing on Personalised Upscale Gifts

With the Christmas season in full swing, Plates4Less has curated a Gift Hub, a collection of guides for those considering private plates as unique presents. This hub features a search guide, a guide to making a purchase, a guide for gift recipients, an FAQ, and a special Christmas guide. In the last five years, there’s been a 30% increase in the private number plate market, with private plate gifts being a popular choice for 40% of Plates4Less customers. Plates4Less offers a user-friendly, comprehensive service for those seeking impactful, enduring gifts during the Christmas period.

SWANSEA, UK. December 15th, 2023 – As the festive period nears, Plates4Less has introduced their Plates4Gifts Guide. This guide is crafted to ease the shopping experience for those aiming to find and discreetly acquire the perfect number plate gift.

The trend of gifting Private Plates in the UK is on the rise, with 40% of Plates4Less customers now purchasing number plates as special gifts.

Plates4Less provides a free, instantly downloadable certificate, an ideal option for extremely last-minute gifts. For those who plan in advance, a presentation pack upgrade is available, featuring the certificate in a folder with a ribbon, with delivery available the next working day for orders before 2pm.

Personalised Plates’ Growing Popularity

Antony Clark, Marketing Manager at Plates4Less, discusses the increased interest in personalised number plates.

He noted: “There’s been a notable 30% increase in private plate demand over the last five years. As cars grow more expensive yet remain reliable, many prefer a new plate over a new vehicle.

“Private plates are popular for their personalisation aspect, enabling individuals to customise their vehicles. Our clients often look for plates to simplify vehicle identification or for enhanced protection against theft.”

Antony Clark, an expert in number plates, indicates that many private plates are now chosen as gifts.

He revealed: “Now, about 40% of our clientele purchase private number plates as gifts.”

The Allure of Number Plates as Gifts

Antony commented: “Gifts that are both considerate and luxurious are highly valued, and private plates are an ideal choice. They are especially appropriate for those who are usually difficult to buy for.”

Private Plates are gifts that have longevity, transferable between vehicles, and may even gain value over time.

“With a reduced interest in travel and experiential gifts, our clients are leaning towards more tangible presents. The experience of finding and buying a private number plate itself becomes an enjoyable shared journey,” Antony added.

How to Choose a Private Plate for Someone

Responding to this growing interest, Plates4Less has launched the Plates4Gifts Hub, aimed at guiding customers through the entire selection process.

Antony stated: “Our aim is to empower customers to carry out their searches independently, while providing our expertise and support.”

The method, as detailed in the Plates4Gifts Hub Search Guide, begins with a primary idea, like a name or initials, and expands it with other significant elements such as numbers or dates.

Expert Advice

  1. Compile and Review a Shortlist
    • Put together a selection of potential plates, consulting with the recipient’s friends or family. If the gift doesn’t need to be a surprise, involve the recipient in choosing from your shortlist.
  2. If Investment Value Matters
    • For gifts intended as investments, focus on options with broader appeal, such as names instead of initials, or plates with simple or repeating numbers.
  3. Buy Now for Later Gifting
    • Unique registration marks can be bought from Plates4Less for future gifting, even if the recipient doesn’t have a vehicle currently.

Plates4Less, a subsidiary of VRM Swansea, is a premier UK agency for private number plate transactions, featuring over 67 million registrations and an advanced search engine. Since its inception in 1997, the company has received widespread acclaim on Trustpilot.

Despite its name, Plates4Less brokered the UK’s most expensive private plate sale in 2022, totaling over £600,000.