Escapology, a leading home interiors brand announced its entry into the interior decorating market. A new partnership with The Little Greene Paint Company brings a collection of premium quality paints and exquisite wallpapers to Escapology’s customers.
“For the last five years, Escapology has been building a lifestyle brand that offers something different to consumers who are looking for ‘grown up’ style in their home. This partnership enables Escapology the ability to offer everything from wall décor to furniture. The addition of a paint and wallpaper collection provides the opportunity to deliver a start to finish solution for the home interiors of our customers.” explains Matthew Lincoln Co-founder and Chief Brand Officer of Escapology.
To bring the vision to life, Escapology searched for partners who had a similar ethos to quality and design. The process concluded with the selection of The Little Green Paint Company whose UK manufacturing base, quality controls, and approach to environmentally friendly products made them stand out.
“It’s easy to select a partner based on sales potential alone. It’s more difficult when you are seeking a partner who shares similar values and can deliver on every aspect of Escapology’s high standards. In Little Greene, we have a partner that allows us to meet the demands of our customers for premium quality paint and luxury wallpaper that is easy to use, durable, and is eco-friendly.” Matthew added.
The addition of the paint and paper collection, allows Escapology to offer a comprehensive choice of paint and wallpaper through its Retail Studio and escapologyhome.com.
“We exist to enable our customers to create a relaxed, stylish, haven,” says Lincoln. “This addition to our collections is a major step in Escapology offering an alternative to the fragmented way spaces are currently redecorated.”
About Escapology: Escapology is a luxury lifestyle brand that offers furniture, lighting, and home accessories for homeowners who want something different from the norm. Through our curated collections, Escapology offers pieces to create an interior style for grown ups.