London, 28th May 2019: The leading brand in slow and serious dating – Once – has acquired dating app Pickable in a non-disclosed deal. This move sees the formation of the Once Dating Group.
Once was founded by entrepreneur Jean Meyer in 2015 and boasts ten million users globally, with five local language versions across Europe and North America including; USA, UK, France, Germany, Belgium, Italy, Netherlands, Austria and Switzerland. Pickable was founded by Clémentine Lalande and launched in late 2018. Pickable has seen strong growth with 1 million users globally and the app was also awarded ‘App of The Day’ status by The App Store last month.
The acquisition news comes as the Once Dating Group prepares to reveal several new and unique dating propositions for specific audiences including Middle-Aged and LGBT+ that will creatively solve important issues on dating platforms.
Jean Meyer, Founder and CEO of The Once Dating Group says: “Once has enjoyed global success since its inception four years ago. This is because we stay true to our core focus – of developing innovative and unique dating propositions that creatively solve important issues, whilst making romance blossom. Pickable has a clearly defined user offering and has seen impressive traction since its launch and fits our ethos perfectly.”
Clémentine Lalande, CEO of Pickable says: “Joining the Once family will enable us to scale-up and introduce the Pickable concept to more people in more countries faster. Our teams complement each other perfectly and we share common visions and values. The formation of the Once Dating Group will certainly shake up the dating industry.”