Personalised fashion chatbot reduces retail returns rate by whopping 46%
A successful pilot has led to the full launch of SizeFinder – an AI chatbot designed to help customers find perfect-fitting clothes
A fashion chatbot designed to help shoppers find clothes that guarantee a perfect fit is set for an official launch following an enormously successful trial period.
The AI tool works by aligning product-specific sizing data (known as tech packs) with the shopper’s own measurements and preferences.
SizeFinder offers guidance for buyers on how to take accurate measurements, but can also use customers’ previously-purchased clothes to make recommendations.
Viko Ai’s founder Toby Hobson said that SizeFinder had been launched to offer personalised fashion advice that would reduce the rate of returns across the retail sector.
He stated: “Merchants like to complain about returns, but if they don’t offer accurate, easily accessible information, what do they expect? ”
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About Viko Ai
Viko Ai is a London-based artificial intelligence startup, founded in 2020 by Toby Hobson.
Specialising in the development of chatbots in UK e-commerce, Hobson’s company was born out of his own experience watching his father run an independent clothing business.
Having witnessed the challenges faced by retail first-hand, Hobson sought to provide new solutions via smart tech – creating a platform that delivers fast results for businesses under pressure.
Despite its relative youth as a firm, Viko Ai is already partnering with a wide variety of major commerce platforms including SAP, Magento, Salesforce, Sylius, Shopware and others.
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