Pharma price and access pioneers, Global Pricing Innovations (GPI), continue growth with the strategic expansion to Cambridge, UK.

New office expansion enables GPI to accelerate growth in software engineering, professional services and customer support.

London, October 1st, 2019 Global Pricing Innovations (GPI), today announced the opening of its second UK office in Cambridge, UK which will help to strengthen the company’s software development arm and collaboration with Life Sciences companies. The national expansion to Cambridge was strategically selected due to the cluster of innovative Life Science and technology organisations.

CEO Preeti Patel said “I am incredibly excited and passionate about supporting life science and technology development in the UK. As a company that heavily invests in R&D to drive innovation and analytics for biopharma price and access, I’m certain that Cambridge is the perfect location for GPI’s expansion plans.”

The move to Cambridge comes on the heels of several other successful biotechnology and life sciences companies taking the leap to the “Silicon Fen”. Silicon Fen is the name given to the region around Cambridge, which is home to a large cluster of high-tech businesses focusing on life sciences, software, electronics and biotechnology. Many of these businesses have connections with the University of Cambridge, and the area is now one of the most important life science & technology centers in Europe.


Global Pricing Innovations (GPI) is a market leader in business intelligence, analytics and innovative solutions for the life science industry. GPI delivers integrated insights, technology solutions and strategy development that make a measurable difference to price, access & commercial teams within biopharma. Our combination of innovative technology platforms, data, and analytical expertise enable industry to drive sustainable price and access strategies and agile infrastructure. GPI’s cultural values are centred on promoting the ambitions of inspiring and talented individuals so together we can make a difference to the life sciences industry. We value collaboration, innovation, openness, and authenticity, and work as ‘one team’ with our clients.

As a global company, GPI has operating units and service partners throughout the world. GPI is a privately held company headquartered in London, UK.

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